Dominating local, competitive markets
Correct Capital Case Study | Marketing, Web Design & SEO for Financial Service Companies
As financial advisors, demonstrating trust is paramount to Correct Capital Wealth Management‘s business growth. However, they found it difficult to find a marketing, SEO, and web design partner they could trust to get them the website and leads they needed to grow while staying within budget. A few short years after putting their trust in Hexxen, Correct Capital achieved the revenue needed to go from a small St. Louis financial advisory firm to a firm ready to take on a national presence.
Finding the clients to grow your revenue
Marketing & Branding for Financial Services
The right branding is essential to establishing the trust and competence needed to be successful in financial services marketing. Hexxen partnered with Correct Capital to establish their brand, creating a compelling logo, a business identity based on the founder’s family story, and a detailed branding guide that ensures consistency across all communication channels.
Mobile & Desktop focused, with equal importance
Web Design Made Specifically for Financial Services
The web design for Correct Capital not only showcases their comprehensive financial advisory and retirement planning services but also reflects the firm’s professional ethos. With a clean, professional layout Correct Capital’s site emphasizes the firm’s client-centric approach, putting Correct Capital’s qualifications, experience, and capability’s at the forefront, and speaking directly to their ideal clients. Deep blue shades symbolize the financial advisory firm’s trust, reliability and professionalism, while gold conveys a sense of wealth, success, and quality.
Visual storytelling to enhance your brand
Commercial Photography for Financial Professionals
High-quality, professional photography plays a pivotal role in maintaining brand consistency across platforms and establishing a known, trustworthy identity. For Correct Capital, our efforts included a comprehensive office photoshoot that captured the essence of the firm, highlighting key team members and illustrating the firm’s history and core values. This visual engagement offers a glimpse into the firm’s dedication to excellence, gives potential clients a visual introduction to the experts behind the financial guidance.
Put your expertise on display
Videography & Media Production for Financial Advisors
Hexxen produced a branded video that conveys the ethos and history of the firm while building trust with clients. We launched a “ChatGPT vs Real World Expert” video series, featuring one of Correct Capital’s advisors grading ChatGPT on the answers to common financial questions. Additionally, we supported the dissemination of their in-office podcast, handling its video editing and distribution to platforms like Spotify and YouTube. Our media production services diversified the firm’s content, allowed for more opportunities to reach new clients, and offered Correct Capital a way to show off their expertise and ethos to prospective clients they meet networking.
Smooth, fast websites
Web Development for Financial Services
We prioritized a mobile-first, lightweight web development process to ensure fast and reliable site performance across all devices. Correct Capital’s site maintains its visual appeal while being fast and reliable. Testing phases guaranteed a seamless user experience, while ongoing support and website maintenance ensure the site remains up-to-date and efficient.