Dominating local, competitive markets
Dulany's Grille & Pub Web Design & SEO Case Study
Dulany's Grille & Pub is a historic restaurant and bar in St. Louis, opened 30 years ago by first-generation Italian immigrants. Before Hexxen, its online presence wasn't nearly as strong as its reputation in the neighborhood. We created an online platform that not only reflects Dulany's heritage and culinary prowess but also engages and attracts both new and loyal patrons.
Finding the cases to grow your revenue
Web Design Made Specifically for Restaurants & Bars
Our objective with Dulany's web design was to create an online environment that mirrors the warmth and rich history of the restaurant. The design showcases Dulany's extensive menu and daily specials while ensuring easy navigation for all users, whether they're on mobile or tablet, looking for beers or 3-course meals. Emphasizing visual appeal and user experience, we integrated a layout that highlights their Italian heritage, culinary delights, and the vibrant ambiance of the dining experience. The website not only entices potential diners with a visual feast but also simplifies their journey from menu exploration to reservation.
Seamless digital experiences
Web Development for the Food & Service Industry
The website, built with a mobile-first approach, underwent rigorous testing to ensure flawless performance across devices, catering to the needs of on-the-go customers looking for their next date spot or somewhere to grab a few.
Additionally, Dulany's wanted wanted the ability to update their specials on their own, on the fly. We implemented a user-friendly content management system (CMS) and provided comprehensive staff training so they could manage major features of their site on their own.
Show off your specials and staff
Photography & Videography for Restaurants & Bars
Our team conducted a professional photoshoot and videoshoot, focusing on the staff, space, and, importantly, the food. By producing high-quality images and engaging b-roll video content, we brought Dulany's story to life online, providing users a glimpse of what they'd be missing out on if they didn't make a reservation. The photography also serves as engaging content for social media and marketing campaigns.
Consistency across the board
Citation Management for Restaurants
Our citation management efforts focused on ensuring Dulany's details were consistent across all platforms. By updating and managing their business listings, we improved their local SEO, making it easier for potential customers to find and choose Dulany's. This meticulous attention to detail in citation management supports Dulany's visibility and reputation, reinforcing their standing as a go-to dining destination in the community.
