Legal Marketing Agency Serving Memphis, TN That Actually Delivers Signed Clients
Legal marketing agencies grow Memphis, TN law firms by connecting them with the right prospects and turning traffic into signed clients. Whether through SEO, paid ads, website content, or local optimization, these agencies exist to bring your firm more high-quality cases.
But not all Memphis, TN legal marketing agencies are built the same. Some brag about traffic, but can’t show you signed clients. Some send reports you can’t read or they won’t explain. Worse, some lock you into proprietary platforms and tools you don’t own. Hexxen specializes in helping small to multi-office law firms — especially in personal injury and criminal defense — get real, measurable results without the fluff.
- Transparent reporting that show exactly where your budget is going
- Ongoing monthly check-ins to track results and plan next steps
- A strategy tailored to your Memphis, TN firm’s size, practice areas, and market
- All deliverables are yours to keep — no vendor lock-in, ever
- Month-to-month service — because results should speak for themselves
Let's talk business. Call (314) 499-8253 to learn more about what we can do for your Memphis, TN law firm.
Hire UsTable of contents
My website traffic has increased, my business has grown, their agency has far exceeded my expectations
“Hiring a digital advertising, SEO, web development company is a very tough decision. It is a business market where companies can look great online, present well in a meeting and then take your money and outsource everything. I have had terrible experiences prior to engaging with Hexxen. I have now been with them for over 2 years and I feel incredibly lucky to have them on my team. Everything is completed 'in-house', you can get a response on any question during a project almost immediately by …”
Christopher Combs
Combs Waterkotte
What Are You Even Paying For?
If You Don’t Know Where Your Legal Marketing Budget’s Going, You’re Already Losing.
Law firms often pour thousands into digital marketing without knowing what they’re truly paying for. Could it be you're just funding ad spend with no real plan? Have they completely overlooked your social media? Some legal marketing companies send you jargon-filled reports, overcharge for fluff, and keep your site on their platform. Your marketing dollars should work like an investment — not a black hole. You’ll get a clear roadmap, detailed reports, and monthly strategy calls that show exactly what we’re doing and why. If a channel isn’t producing, we pivot — no wasted time.
Does Any of This Actually Work?
If You Can’t Tie Legal Marketing to Signed Clients, What’s the Point?
Marketing agencies love to highlight traffic — but that doesn’t keep your lights on. What matters is how many people call, book a consult, and hire your firm. We make sure you can follow every lead from click to consult. Whether it’s SEO, PPC, or your forms and phone calls — we trace exactly where your leads come from. Every report we send connects the dots between your marketing and your signed clients. No ROI? We fix it. Period. If it's producing, we pour fuel on the fire. We help law firms thrive with data-backed strategy that’s built to win cases, not (just) social media likes.
Law Isn’t Just Another Industry
A typical Memphis, TN marketing firm doesn’t understand the risks law firms face
This isn’t ecommerce or app installs — legal clients need a different approach. You’re dealing with emotional cases, urgent timelines, and intense competition in Memphis, TN. Hiring a generalist agency with no legal wins is a recipe for disappointment. Hexxen has helped law firms grow and succeed in competitive markets nationwide. From landing pages to FAQs, our content is written to convert while staying compliant. Our campaigns reach the right people — without shady tactics that could hurt your firm’s reputation.
One Team. Every Service. All Aligned.
Misaligned branding, website, and marketing means lost clients before you even meet them.
Great marketing falls apart when your website is slow, your brand feels dated, or your dev team takes three weeks to fix a form. SEO is just the beginning. We support Memphis, TN law firms with branding, custom websites, development, paid campaigns, and more — all built to work together. Your entire digital identity — from your brand visuals to your intake process — should work as one integrated system. That’s what we deliver. No finger-pointing. No waiting on third parties. Just results. With Hexxen, you get one unified team that knows how to align your website, brand, and marketing to drive real results.
Your Legal Marketing Partner
What Makes Hexxen the Right Legal Marketing Partner in Memphis, TN? Because real partnerships drive real results.
We serve as strategic allies for Memphis, TN law firms — not faceless agencies. Hexxen was built by marketers who were tired of watching law firms get taken advantage of. No cookie-cutter packages. No locked-in contracts. Everything we build is yours. We collaborate. We give you the means to hold us accountable. We answer when you call. We succeed when you do. That’s the deal.
Sick of throwing money at Memphis, TN legal marketing agencies that don’t deliver? Let’s fix that. Contact Hexxen at (314) 499-8253 to start growing your Memphis, TN law firm today.
Free Consultation
Take a look inside one of our standout client projects for Combs Waterkotte. It showcases how Hexxen brings law firm brands to life across every channel — from web design and video to social media and AI search visibility.
How Does a Memphis, TN Legal Marketing Agency Help Law Firms Grow?
Legal marketing agencies in Memphis, TN specialize in boosting your online visibility to attract and convert new clients. They combine visibility, strong branding, and user experience to help your firm earn more business.
This involves a strategic mix of services, including:
- Search engine optimization (SEO): Get your Memphis, TN firm on page one for the terms people actually search
- Google Ads & Local Services Ads (LSAs): Get fast visibility and only spend money when prospects reach out
- Website design: Make a strong first impression and convert traffic into calls
- Content marketing: Build authority and answer client questions before they even pick up the phone
- Google Maps & local SEO: Stand out in local searches where high-value cases begin
- Reputation management: Encourage great reviews and manage negative ones professionally
- Call & form tracking: Track your ROI down to the call, form, or consult
In short: Good Memphis, TN legal marketing agencies bring you more of the cases you want, with full visibility into how it's done.
Wondering whether to bring marketing in-house or hire a legal agency? Hexxen CEO David Kley shares insights on the advantages and tradeoffs of both — and explains why agencies often deliver faster results and more ROI.
What Is the Role of a Legal Marketing Specialist in Memphis, TN?
In Memphis, TN, a legal marketing specialist helps law firms grow by planning and executing ROI-focused campaigns that follow bar compliance rules.
Your specialist isn’t just “doing SEO” or “running ads.” They’re your Memphis, TN law firm’s growth partner — someone who understands what matters and makes sure every marketing dollar moves the needle.
Their responsibilities often cover:
- Keyword research: Finding the phrases real people in Memphis, TN are using to search for legal help
- Local SEO optimization: Helping your firm dominate local search and Google 3-pack rankings
- Content strategy: Crafting pages and blogs that rank and resonate
- Ad management: Running and refining Google Ads, LSAs, and retargeting
- Reputation oversight: Monitoring and improving your online reviews
- Intake alignment: Aligning your campaigns with intake processes so every lead gets followed up on
- Performance reporting: Showing you exactly what’s working — and what’s not
They help you cut through the noise and build a system that turns traffic into cases.
How Can You Tell If Your Memphis, TN Legal Marketing Is Actually Working?
You’ll know your marketing is working when you can tie it directly to signed clients. A good Memphis, TN legal marketing agency tracks calls, forms, consults, and conversions, and gives you reports you actually understand.
Impressions and keyword rankings are nice — but they don’t pay the bills. Real growth means signed clients, and that means tracking performance from the first click all the way to the intake form and beyond.
Here’s what you’ll see when you work with Hexxen:
- The volume of phone calls and form submissions came in each month
- Which campaigns, keywords, or ads brought them in
- How many inquiries turned into booked consults
- The signed cases came from which channel
- Which strategies deliver return on investment — and what needs adjustment
- What rival firms in Memphis, TN are trying that we need to do too
You shouldn't have to guess whether your marketing is making money.
How to Choose the Right Memphis, TN Legal Marketing Partner
A good legal marketing agency in Memphis, TN has worked with law firms extensively in the past, shows clear results, provides transparent reporting, and never locks you into long contracts and platforms you don’t own.
They should focus on signed clients and tailor everything to your practice area and both long-term and immediate business goals.
A bad agency relationship in Memphis, TN doesn’t just hurt your ROI — it can slow your firm’s entire trajectory.
Good legal marketing partners listen first, build second, and back every promise with hard data.
Don’t commit until you’ve asked these important questions:
- Do I own my website and content?
- Do you send plain-language reports showing what’s working?
- What KPIs do you use to measure success?
- Can you show experience with other firms like mine?
- Can I talk to other attorneys who’ve worked with you?
- How will you boost my visibility and client flow?
- Are your tools open and portable, or locked behind your platform?
- How do you ensure content is legally accurate and ethically compliant?
- If we stop working together, do I keep everything?
- How quickly can I expect to see meaningful results, and what does that timeline look like?
Do they have proven results and law firm case studies to share?
At Hexxen, we work to earn your trust every month — not hide behind long-term commitments.
What Services Should a Legal Marketing Agency in Memphis, TN Offer?
Your Memphis, TN legal marketing agency should provide services that lead to real consultations and signed cases — not just traffic.
This means delivering SEO, PPC, local search, compelling content, smart design, online reviews, and synced intake tools.
If they only talk about rankings without tactical depth, your Memphis, TN firm is getting shortchanged.
From search to signature, your Memphis, TN law firm deserves comprehensive marketing support.
A trustworthy legal marketing agency in Memphis, TN will include these baseline services:
| Service | Why It Matters |
|---|---|
| Search Engine Optimization (SEO) | Helps your firm show up when people search for legal help in your area. |
| Google Ads & LSAs | Delivers instant exposure to people ready to hire, with a pay-per-lead model. |
| Local SEO & Map Optimization | Improves your visibility in the Google 3-Pack, where many potential clients go first. |
| Website Design | Converts traffic into actual calls and consult requests — not just visits. |
| Content Creation | Drives traffic and trust by providing valuable information tailored to your practice. |
| Review & Reputation Management | Builds credibility and sets you apart from firms with weaker reputations. |
| Lead Tracking & CRM Integration | Lets you track leads from click to consult to client. |
What Do the First 3 Months Look Like With a Legal Marketing Partner in Memphis, TN?
The first 90 days involve a full audit, campaign planning, performance fixes, and launch — plus reporting setup to track every lead.
Month one to three are critical. If your agency is still brainstorming and hasn’t delivered, that’s a bad sign.
At Hexxen, we move fast. Your 90-day game plan includes:
- Week 1–2: Full audit (SEO, ads, local, intake), onboarding call, asset access
- Week 2–4: Address technical SEO, define target terms, and launch Google Ads
- Month 2: Initial blog & landing page content, LSA launch, GBP optimization
- Month 3: Refine campaigns based on data, track lead quality, and adjust for ROI
In Summary: By the end of Month 3, you’re generating leads and seeing exactly where they came from.
Top Mistakes Law Firms in Memphis, TN Make When Choosing a Marketing Agency
Most Memphis, TN law firms go wrong by choosing an agency that doesn’t know legal or by losing ownership over their assets.
Even smart attorneys get burned by bad marketing deals. Many firms come to us after wasting 6–12 months with the wrong agency. Learn from their experience.
Avoid these common pitfalls:
- Going for the lowest bidder — they often cut corners where it counts
- Failing to confirm ownership of your website — many agencies retain control to keep you stuck
- Falling for “guaranteed rankings” — there’s no such thing in SEO
- Hiring a generalist agency — law is not like ecommerce or SaaS
- Not tracking leads to signed clients — visibility doesn’t always equal ROI
Key Takeaway: You should never feel left in the dark — the right agency gives you full ownership and clarity.
Hexxen's Legal Marketing Case Studies
For law firms in Memphis, TN looking to grow their visibility and sign more clients, Hexxen has proven to be a trusted, effective marketing partner.
We blend legal marketing expertise with performance-driven strategy to deliver clear, trackable results.
Here are just a couple of our clients who have seen significant, meaningful revenue and growth after hiring us.
Combs Waterkotte – Criminal Defense Firm
Combs and Waterkotte weren’t getting clear results from past vendors — and wanted a partner that delivered in-house, with full transparency.
Our challenge: give them a professional rebrand, build a high-converting site, and grow their online visibility across Missouri.
- Full Rebrand & Web Makeover: We launched a bold new visual identity with deep blues and charcoals, plus a mobile-first, conversion-focused website and fully branded intake experience.
- Targeted SEO: Focused on sex crimes, DUI, and federal SEO terms — landing top-three search positions across the state.
- Original Content Strategy: Handled all content production internally — ensuring SEO quality and clarity for client-facing messaging.
- Local Multimedia: Enhanced the brand with custom media assets like office footage, attorney portraits, and client review videos.
- Advanced Intake System: Implemented a custom intake workflow with smart forms, call routing, and lead-tracking integrations.
- AI Search Optimization: Combs Waterkotte pages perform extremely well in Google’s AI overviews, thanks to structured content and authoritative topical coverage.
- Podcast & Longform Media: Developed branded podcast strategy, ebooks, and video segments to establish thought leadership and broaden multi-channel visibility.
Hexxen went above and beyond
“Hexxen went above and beyond in helping create my law firms new website. They leave no stone unturned from pictures to content to SEO strategies to design and page layout. Incredibly thorough and easy to work with to get your exact brand and message across to consumers. Would highly highly highly recommend! ”
Steven Waterkotte
Combs Waterkotte
Burger Law – Personal Injury Firm
After struggling with underwhelming performance from a previous partner, Burger Law turned to Hexxen. We stepped in to deliver a standout visual identity, strong digital presence, and performance-backed growth campaign.
- Branding & Website Redesign: Built a bold visual identity (deep indigo + orange), optimized site speed, and crafted a high-converting website tailored to personal injury clients.
- Local & Statewide SEO: Improved search visibility in both metro and regional markets, including major cities like St. Louis and Chicago.
- Content & Link Authority: Used city-focused content and strategic backlinking to boost long-term rankings and trust signals.
- Media and Social: Created multimedia campaigns across social platforms and ran performance-focused paid ads.
- Analytics & Attribution: Set up advanced analytics so Burger Law could see exactly where leads came from and how to scale results.
The last web team you’ll need
“Exceptional Website Design and SEO company. I have years of experience in working with these types of companies, and these folks are the real deal. David Kley, Emily, Brittany and their other staff are professional, provide personal attention and know their stuff. Unlike some other companies, they back up their promises and marketing recommendations 100%. They are doing great work for my company, improving my site and SEO and affordably applying my resources for maximum efficacy.”
Gary Burger
Burger Law
Hear directly from Gary Burger of Burger Law on his experience working with Hexxen. He breaks down how Hexxen helped increase online exposure, drive quality leads, and take the guesswork out of legal marketing.
What Could Real Marketing Results Look Like for Your Memphis, TN Law Firm?
Stop Wasting Your Marketing Budget. Let’s Talk Real Results.
When you’re paying a Memphis, TN agency that can’t prove results, that’s a red flag.
At Hexxen, we create legal marketing systems that turn online visibility into actual signed cases.
You’ll have total clarity on every campaign, from strategy to signed case.
You get full ownership of your site, data, and outcomes — no strings attached.
Whether you're in criminal defense, personal injury, family law, or another practice area in Memphis, TN — if you're ready for real growth, we’re ready to show you what’s possible.
Reach out now at (314) 499-8253 or through our contact page to see what’s possible.
Hire UsFrequently Asked Questions About Memphis, TN Legal Marketing Agencies
How much should a law firm spend on marketing?
What makes legal marketing different from other industries?
Do I really need SEO and PPC — or can I pick one?
What are Google LSAs and are they worth it?
Can I switch from my current agency without losing my site?
How do I measure if my marketing is actually working?
How long before I see results from legal marketing?
Is it better to hire in-house or work with a legal marketing agency?
Legal Marketing ROI and Adoption Trends in 2025
- 526% — Average 3-year ROI on law firm SEO
- $36 — Average return for every $1 spent on email marketing
- 89% — Law firms using social media as part of their marketing: 89%
- 93% — 93% of mid-sized law firms use AI in their operations
- 12–15% — Firms using digital intake see 12–15% more conversions
- 28% — 28% of legal business originates online
- 66% — Of under-30 clients expect firms to have an active online presence
- 74% — Of consumers use Google to find legal help
What’s Working in Legal Marketing in 2025?
In 2025, law firms are investing more in digital marketing, SEO-driven content, AI tools, and data-based lead tracking.
Legal consumers now expect seamless, online-first service, and law firms must adapt to meet those expectations.
Legal marketing in 2025 looks radically different than it did just five years ago — especially for mid-sized and larger law firms.
Here’s what’s driving growth (and filtering out the competition):
1. SEO and Content Marketing Continue to Lead
- SEO remains the #1 performing channel for 79% of firms
- 81% list content marketing as their largest investment
- Publishing FAQs, blog posts, and guides helps law firms rank and convert
- Firms report as high as 526% ROI from long-term SEO investments
- Roughly 69% of traffic to legal websites comes from organic search
2. LSAs and PPC Help Firms Get Found Fast
- $80–$300 per click is now standard for high-value legal keywords
- Smart firms use PPC tactically — for launches, webinars, or local domination
- Local Services Ads (LSAs) produce ROI when integrated with tight intake tracking
- Many firms spend $9k–$10k/month on ads targeting high-intent terms
3. Why Your Firm Can’t Ignore Social Media
- Almost 9 in 10 law firms maintain active social profiles, with LinkedIn leading the pack
- Social media posts and interactions drive leads for 84% of law firms
- Being active online is a must for impressing Gen Z and younger millennials
- B2B clients often rely on LinkedIn presence and published insights when choosing legal partners
4. The Quiet Power of Video, Webinars & Email
- Webinars and attorney-hosted content are producing quality leads without big ad spend
- For every $1 law firms invest in email, they see an average of $36 back
- Firms use drip campaigns for nurturing leads and cross-selling services
- Videos are particularly effective at establishing authority during the intake funnel
5. Intake Technology = Higher Conversion
- Adding simple tools like chat and e-signature can lift conversion by up to 15%
- On average, firms that automate intake with CRMs earn 20% more revenue
- With 1 in 4 firms skipping lead tracking entirely, there's massive room for growth
6. Martech & AI Are Now Core to Growth
- AI adoption has reached 93% among mid-sized law firms — and growing
- Larger firms lead in adoption of AI for content, reporting, and client analysis
- Use cases range from crafting pitch decks to surfacing new SEO opportunities
- In many firms, marketing is now driving the conversation around technology adoption
7. Client Expectations Have Changed — Permanently
- Flat fees and clarity are now baseline expectations for over half of clients
- 66% of under-30 clients say social presence impacts their hiring decision
- Fast replies and digital access lead to more conversions — especially online
- Being tech-forward and accessible online gives firms a winning edge
Call us at (314) 499-8253 or contact us online to get the cases you need for the growth you want.
