Crafting a digital business card
Ecomate's Web Design & Marketing Case Study
Ecomate, a technology and manufacturing company specializing in providing eco-friendly foam blowing solutions in the industry, sought to establish an online presence that could serve as an innovative digital business card for their sales team. Their goal was to capture the essence of their brand and the environmental consciousness of their product offerings, particularly their groundbreaking blowing agent used in foam applications. They turned to Hexxen as the web design and marketing company to help achieve their goals.
Clean, client-focused websites
Web Design Made Specifically for Technology & Manufacturing
Our web design strategy for Ecomate was centered around creating a web experience that resonates with their commitment to sustainability and innovation. Employing a color palette dominated by blues and greens, the design evokes a fresh, environmentally friendly vibe, crucial for a company dedicated to eco-friendly solutions. Clean, icon-driven layouts to communicate the product's advantages and applications succinctly. The site is structured to guide visitors through Ecomate's story, product certifications, and real-world success stories, building credibility and fostering engagement. Calls to action are strategically placed to prompt user interaction.
Establishing a cohesive visual identity
Marketing & Branding for Technology & Manufacturing
In conjunction with the web design, we developed a comprehensive branding guide for Ecomate, including a new logo that captures the brand's essence and commitment to the environment. The branding guide outlines specific color schemes and font choices that reinforce Ecomate's identity as an eco-conscious, innovative provider of solutions. This cohesive visual identity is seamlessly integrated across all digital and physical brand touchpoints, ensuring consistency and reinforcing brand recognition.
