Website Design Company Allentown, PA - Custom Web Design & Development Services

Expert Allentown, PA Website Design Company

A well-designed website is the foundation of any growing Allentown, PA business aiming to expand their online visibility. With over 20 years of experience, we’ve had the privilege of helping medium-sized to large enterprises get more traffic online. Our team consists of approachable, knowledgeable experts who are experts in creating custom websites that not only are visually appealing but drive revenue and conversions.

We use our expertise to support your business goals. Whether you’re looking to enhance your branding, optimize UI/UX, or build an online store, we have the skills to bring it to life. Our goal is clear: to build websites that serve as a direct driver of revenue for your business.

Allow us to kickstart your revenue growth with our innovative, business-focused website design services for Allentown, PA businesses. We specialize in web design that meets your business needs and supports your growth goals.

Get a free consultation by calling (314) 499-8253. Let us help you start building a website that drives real results.

Why an Expert, Custom Website Design Company in Allentown, PA Matters

Your website is often the first impression potential clients have of your Allentown, PA business. A professionally designed website creates a web presence that reflects your brand, captures user attention, and drives results. Generic or pre-packaged designs don't offer the personalized touch that businesses require to represent themselves as well as they need to.

Custom web design doesn't just your site visually appealing (though, that’s the favorite part for our design team). A professionally designed and developed website optimizes user experience by allowing and encouraging visitors to access key information, which drives more sales and improved user satisfaction.

A Hexxen-built website also improves your visibility on search engines, as search engines prioritize fast, mobile-optimized, organized, and search engine friendly sites.

We prioritize making your website a direct driver of revenue. Whether you’re hoping to bring in more customers, highlight what you offer, or simplify your web-based workflows, having a website that is both visually appealing and strategically designed will support you in reaching those goals.

Hexxen’s Allentown, PA Custom Website Design Services

We offer a comprehensive suite of bespoke website design offerings, which we tailor to the unique identity and needs of each Allentown, PA client. Here’s a look at the primary services we provide:

Responsive Web Design

With most online searches now originating from mobile platforms, responsive web design helps you connect with all of your potential customers in Allentown, PA and beyond.

Our responsive web design ensures your site looks and functions flawlessly across all devices—whether on a cell phone, iPad, or a computer. This both enhances user experience and boosts your search engine performance as Google and other search engines favor mobile-optimized websites.

• Seamless experience across all devices
• Improved SEO performance
• More mobile traffic leading to higher conversions

UX/UI Design

UX/UI design keeps visitors engaged and helps them access key information (and conversion points) on your site quickly and efficiently. We develop with your target audience in mind, focusing on simple, user-friendly navigation and a seamless flow that boosts engagement.

Our UX and UI strategies ensures your site is easy to use and prompts users to interact, whether that’s making a purchase, reaching out to your staff, or filling out a form.

• Simplified navigation
• Improved user satisfaction and retention
• Boosted user engagement and sales

Ecommerce Website Design

If you’re running an online store, our ecommerce design services will assist you in building a platform that increases transactions. We specialize in designing protected, user-friendly ecommerce sites that simplify the shopping and purchasing process. From product management to secure payment systems, your ecommerce site will be optimized for success.

• Safe and reliable payment gateways
• Easy product management
• Enhanced for user engagement and increased conversions

Mobile-First Design

As mobile usage keeps increasing, designing for mobile-first is required for businesses looking to keep up with the times. Our mobile-focused design strategy ensures that your website is built primarily with mobile traffic as the focus, which optimizes the user journey and boosts SEO rankings. A speed-optimized, mobile-friendly site will not only help you rank higher on search engines, but also keep your mobile visitors interacting.

• Quicker loading speeds on smartphones
• Improved mobile SEO rankings
• Better overall user experience

Application Design and Branding

In addition to web development, we offer brand identity solutions and application design and development to establish a consistent online presence for your business. From web applications to interactive features, we develop with both performance and branding in mind.

• Consistent brand identity across digital platforms
• Enhanced functionality with user-friendly applications
• Increased customer confidence and interaction

With our full suite of offerings for Allentown, PA businesses, we’re here to build a website that aligns with your business goals but exceeds your expectations.

Agile Development Process for Website Design

Great websites are always evolving. That’s why we utilize an Agile development process that allows for flexibility, collaboration, and continuous improvement. Agile development makes sure that your website doesn't remain a static product but a dynamic platform that can respond to evolving business requirements, industry innovations, and visitor preferences.

What is Agile Development?

The Agile method is an step-by-step process that centers around building your website in increments. This means that rather than waiting for a final product, we provide working versions of your site in sprints, enabling tweaks and updates throughout the process. This flexibility makes sure that the final result aligns with your company goals.

Key benefits of Agile development:

• Regular collaboration: Consistent feedback from your team ensures the design mirrors your goals.
• Flexibility and adaptability: The ability to make adjustments as we go ensures the website continues to match with your changing requirements.
• Faster time to market: By operating in short development rounds, we can go live sooner and adjust according to market responses.
• Lowered risks: Continuous testing throughout the process allows us to discover and address potential issues at an early stage. Each stage of the design and development process is tested, reviewed, and adjusted as needed.

Why Hexxen is the Right Choice for Your Website Design in Allentown, PA

Choosing the right Allentown, PA website design company can be the difference between your next phase of growth or searching for a different partner six months or two years from now. We are proud of being not just another design company—we’re your long-term partner in creating a site that boosts your business and raises your brand’s profile. Here’s why partnering with us is the smart move for your business:

Custom Solutions Tailored to Your Needs

Each business in Allentown, PA is unique, their websites should reflect that individuality. We recognize that your business has individual targets, obstacles, and customers. That’s why we reject templated designs. Every website we create is crafted to align with your business requirements, making sure that it is visually appealing but aligns with your business objectives.

What sets our custom solutions apart:

• Websites crafted to reflect your brand’s distinct character
• Site functions aligned with your audience's needs and your business targets
• Flexibility to grow and scale as your business evolves

Over 20 Years of Experience

With more than 20 years of expertise in web design, development, internet marketing, and SEO, we’ve seen it all. We know what brings your company success, what doesn’t, and what it takes to stay ahead in an constantly evolving online landscape. Our expertise allows us to predict potential issues, optimize the web design process, and create a high-performing site.

What our experience means for you:

• Proven design strategies with a foundation of success
• Up-to-date understanding of design innovations and top practices
• A proven history of creating websites that drive business growth
• A website that works alongside your marketing and search optimization needs

Friendly, Expert Team

We are proud of being personable, open, and easy to work with. Our phones are answered by the same people you'll see in meetings. We believe that clear communication and collaboration are the keys to creating a strong, long-term partnership with your business.

What our team offers:

• Consistent, friendly communication during the entire design phase
• A collaborative approach where your input is valued at every stage
• Expertise across all areas of website design and development

Long-Term Growth

An effective website will be future-ready and future-proof. Our websites are designed to grow alongside your business, allowing your business to grow and evolve without the need for complete redesigns. Whether it’s integrating new tools, entering different markets, or increasing your business capacity, your website will be set up to help your business grow over the long term.

Key benefits of a growth-focused website:

• Built to scale as your business expands
• Easy to update and add new features
• Engineered for SEO and speed to encourage continuous traffic growth

Seamless Integrations

Our team focuses on seamless integrations with third-party systems to streamline your business operations. Whether you need to integrate your site with a CRM, ERP, or ecommerce platform, we ensure everything works together smoothly, improving efficiency and establishing a seamless digital experience for your team and customers.

Types of integrations we offer:

• Customer relationship management systems to streamline client communications
• ERP solutions for managing business processes
• Ecommerce platforms for online sales and inventory management
• Third-party API connections for custom software functionality

Ongoing Support & Maintenance

Your website is a living, growing online tool, and we’re here to ensure it operates smoothly. Our regular site maintenance services make sure that your website stays protected, updated, and fully optimized. This includes routine protection enhancements, speed checks, and making adjustments to keep up with your growing business.

Post-launch support includes:

• Regular security enhancements to guard against threats
• Constant performance checks for optimal speed and seamless user interaction
• Content updates and design adjustments to keep your site fresh and engaging

Expert Guidance Every Step of the Way

With 20+ years in the industry in website design, our skilled team will walk you through every step of the process, from the first discovery meeting to regular updates after deployment. You’ll be supported by a dedicated team that’s focused on helping you grow and always available to answer questions or make adjustments.

What our expert team offers:

• Strategic advice on best practices for web design, SEO, and user experience
• Collaborative support, keeping you involved in every phase of the project
• Forward-thinking recommendations for upgrades and expansion

We view your achievements as our own. Our tailored services, long-standing industry knowledge, and expert team make sure your website meets and exceeds your expectations.

Hexxen's Website Design Case Studies

We are proud of achieving measurable outcomes for our clients. Our tailored web development and strategic digital marketing have enabled companies in Allentown, PA across a range of sectors experience considerable success. Let’s take a look at a couple of our client achievements:

Combs Waterkotte Website Design

Combs Waterkotte, a leading criminal defense law firm, approached us with a need to enhance their online presence and attract new clients through their website. Their existing site wasn't optimized for mobile, and it had difficulty ranking for key criminal defense keywords related to their practice areas in their region. They needed a partner who could revamp their website but also create an SEO-focused approach that would bring in new clients.

Combs Waterkotte

Combs Waterkotte

Case Study

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Here’s how we helped:

• Custom Website Design: We started by revamping the Combs Waterkotte website with a modern, contemporary design that demonstrated their authority and reputation. The new design was built for all devices, ensuring smooth navigation across mobile, tablet, and desktop, and making it easy for mobile users to contact them when they need legal advocacy the most.
• Search Engine Optimization: Our team carried out a thorough SEO audit to identify opportunities for improvementpinpoint gaps in performance. We enhanced the website for key terms like "criminal defense lawyer" and "St. Louis criminal defense attorney," boosting the site's ranking in search results and growing organic site visitors.
• Branding: We crafted a unique brand identity for the firm, utilizing a set of colors that represented their core values of integrity and confidence. This visual identity was uniform across all platforms, bolstering their credibility in the region.
• Results: Shortly after launching the new website and implementing our SEO strategy, Combs Waterkotte saw a significant boost in their online visibility. The firm now ranks on the first page of Google for multiple relevant practice area terms, and their website consistently brings in new leads.

Combs Waterkotte's expertise, in conjunction with Hexxen's website design services, helped grow the practice from a small firm serving the St. Louis area into a leading firm that achieved victories throughout the state of Missouri.

My website traffic has increased, my business has grown, their agency has far exceeded my expectations

“Hiring a digital advertising, SEO, web development company is a very tough decision. It is a business market where companies can look great online, present well in a meeting and then take your money and outsource everything. I have had terrible experiences prior to engaging with Hexxen. I have now been with them for over 2 years and I feel incredibly lucky to have them on my team. Everything is completed 'in-house', you can get a response on any question during a project almost immediately by …”

Christopher Combs

Combs Waterkotte

Hexxen went above and beyond

“Hexxen went above and beyond in helping create my law firms new website. They leave no stone unturned from pictures to content to SEO strategies to design and page layout. Incredibly thorough and easy to work with to get your exact brand and message across to consumers. Would highly highly highly recommend! ”

Steven Waterkotte

Combs Waterkotte

Shirt.Co's Website Design

When ShirtCo, a custom apparel and promotional products company, partnered with Hexxen, they were having difficulty ranking for their main offerings or attracting new clients.

They required a holistic approach that would combine elements of both ecommerce and retail to drive significant growth.

Shirt.Co

Shirt.Co

Case Study

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Here’s how we helped:

• Website Design: Hexxen created a user-friendly website with clear calls to action that showcased their impressive work, improving conversions and enhancing their reputation as a national brand.
• Digital Marketing and SEO: Local SEO efforts increased ShirtCo’s presence in their key markets, facilitating their growth into the national market. The result? ShirtCo’s leads skyrocketed from 1-2 per week to 15-20 per day, resulting in over a 100% increase in revenue.
• Continued Growth: Hexxen is now working on AI-driven software for ShirtCo, improving customer experience and giving them an edge over their competitors.

With our help, Shirt.Co went from a local, personable custom apparel business to a brand that operates and competes in markets across the nation.

The results were 1000 times better than expected

“I can not say enough positive things about Hexxen and the team that works there. Their team are truly wonderful to work with. I came to them last year looking to do a complete website overhaul and SEO program and the results were 1000% times better than expected. They were always in contact with me and left no detail behind. After one year of running the new site and SEO program we have seen a HUGE increase in our sales and leads! Went from about 1-2 quote requests a week to 15-20 per day! The …”

Connor McDonnell

Shirt.Co

Industries We Serve: Tailored Website Design Across Sectors

We know that all industries present their own set of challenges and opportunities, which is why we tailor our website design services to meet the specific needs of Allentown, PA clients in any sector. Our experience spans a wide range of industries, allowing us to create websites that serve as powerful tools for growth in your market.

Here are just a few of the industries we commonly serve:

Law Firms

In the field of law, trust and credibility are essential. We design websites for Allentown, PA law firms that showcase your expertise, make it easy for potential clients to find information, and prompt them to reach out. From easy-to-use site structure to content tailored for search engines, our designs help law firms stand out and generate leads.

Key features: Easy-to-navigate service pages, client testimonials, legal blogs for SEO.

Healthcare

Healthcare websites need to provide easy-to-understand and accessible information to patients while maintaining a professional, trustworthy. We create healthcare websites with intuitive layouts, strong calls to action, and secure forms compliant with HIPAA, delivering the best online presence for both patients and practitioners in Allentown, PA.

Key features: Patient portals, appointment scheduling, mobile optimization.

Ecommerce

For online retailers, your website is your digital storefront. We design custom ecommerce websites that drive sales and provide a user-friendly and secure buying process for your customers. From catalog features to secure payment gateways, we make certain your site is designed to maximize sales.

Key features: Secure payment integration, product management, cart optimization.

Education

Websites for schools and universities need to convey a sense of authority while providing quick access to essential details. We design education websites with simple navigational structures, program listings, and student portals, all optimized for both students and faculty.

Key features: Course registration, student resources, event calendars.

Manufacturing

Websites for manufacturing firms need to highlight your products, services, and expertise. We design manufacturing websites that showcase your abilities and provide detailed product information, making it easy for potential clients to explore what you offer and connect with your team.

Key features: Product galleries, service pages, request-a-quote forms.

Financial Services

In the finance sector, trust and professionalism are paramount. We design financial services websites that convey credibility and make it easy for Allentown, PA clients to understand your services, schedule a meeting, and access important financial tools or resources.

Key features: Service breakdowns, client portals, financial calculators.

We take pride in our ability to adapt to the needs of any Allentown, PA industry. Whatever industry you belong to, we develop custom website solutions that enable your success in the marketplace and achieve long-term growth. You can see the complete list of sectors we serve here.

The Hexxen Custom Website Design Process

Our design approach is built around your objectives. We take a cooperative strategy, working closely with you to develop a site that embodies your brand and increases revenue. Here’s a look at our approach:

Website Discovery & Planning

The initial phase of our approach is understanding your Allentown, PA business, who you want to market to, and your business goals. We start with a comprehensive discovery phase where we dive deep into your industry, competitors, and brand identity. This helps us design a site that reflects your goals and objectives.

Key aspects of discovery:

• Understanding your audience and what they seek
• Analyzing competitors to find opportunities for differentiation
• Defining your business goals and how the website will support them

Website Design & Development

Once we’ve gathered all the necessary insights, we proceed to the design and development phases. This is where we bring your vision to life. Our designers create custom layouts, focusing on user experience, branding, and mobile optimization. At the same time, our developers guarantee that the website operates efficiently, is safe, and meets current industry standards.

What we focus on:

• Custom designs that reflect your brand’s personality
• Mobile-first and responsive design to ensure accessibility across all devices
• Performance, protection, and the ability to scale according to your business demands

Website Testing & Launch

Before your website goes live, we perform extensive testing to ensure everything works as it should. We test for functionality, site efficiency, and search rankings, guaranteeing that your website is tailored for both user engagement and search visibility. After testing is complete, we execute the deployment, providing a seamless transition and minimal downtime.

Testing and launch steps:

• Testing across different browsers and devices to maintain uniformity
• Search engine optimization assessments to ensure immediate online presence
• Performance testing to ensure fast loading times and smooth navigation

Ongoing Website Support & Maintenance

Our work is not complete once your website is active. We offer continuous site support and upkeep to keep your website running smoothly and guarantee it keeps achieving results. Whether it’s refreshing site content, tweaking the layout, or executing protection updates, we’re here to assist you in the long run.

Post-launch services:

• Regular updates to keep your website secure and up-to-date
• Ongoing performance checks and enhancements
• Continual assistance with design or feature modifications
• Tailored SEO strategies to ensure your site reaches the right audience

Call a Leading Allentown, PA Custom Website Design Company

Beyond being a leading website design company in Allentown, PA—we’re your dedicated partner in driving growth and achieving long-term success. With more than two decades of expertise, a knowledgeable and approachable staff, and a commitment to custom solutions, we create sites that are not just visually appealing to deliver real business results. Whether you need a responsive website, an online store, or a total site transformation, we’re here to create a digital presence that reflects your brand, captures your audience's attention, and helps your Allentown, PA business grow.

Ready to transform your digital presence? Contact us or call (314) 499-8253 today.

FAQs About Website Design Companies in Allentown, PA

Although we aim for a smooth and cooperative experience, we know that you may have questions. Here are some common queries about working with Hexxen as your Allentown, PA website design company: