Legal Marketing Agency Serving Peoria, AZ That Actually Delivers Signed Clients
Legal marketing agencies help Peoria, AZ law firms grow by getting them in front of the right people and turning that visibility into actual signed clients. These agencies use SEO, Google Ads, content marketing, and local search optimization to deliver high-value leads.
But not all Peoria, AZ legal marketing agencies are built the same. Some are proud of the clicks they get, but don't offer many conversion. Many send over cryptic reports with no real insight. And a lot of agencies gatekeep your tech stack and assets. Hexxen specializes in helping small to multi-office law firms — especially in personal injury and criminal defense — get real, measurable results without the fluff.
- Know exactly how your Peoria, AZ marketing budget is being used
- Ongoing monthly check-ins to track results and plan next steps
- A strategy tailored to your Peoria, AZ firm’s size, practice areas, and market
- All deliverables are yours to keep — no vendor lock-in, ever
- Month-to-month service — because results should speak for themselves
Ready to grow? Call (314) 499-8253 to learn more about what we can do for your Peoria, AZ law firm.
Hire UsTable of contents
My website traffic has increased, my business has grown, their agency has far exceeded my expectations
“Hiring a digital advertising, SEO, web development company is a very tough decision. It is a business market where companies can look great online, present well in a meeting and then take your money and outsource everything. I have had terrible experiences prior to engaging with Hexxen. I have now been with them for over 2 years and I feel incredibly lucky to have them on my team. Everything is completed 'in-house', you can get a response on any question during a project almost immediately by …”
Christopher Combs
Combs Waterkotte
What Are You Even Paying For?
If You Don’t Know Where Your Legal Marketing Budget’s Going, You’re Already Losing.
Every month, law firms invest big in digital marketing — but most don’t know what they’re getting back. Is it all going to paid ads? What about your social media presence — is it even part of the strategy? Many law firm SEO companies bury you in vague reports, charge for bloated “packages,” and lock your site behind tech you don’t control. At Hexxen, we treat your budget like the investment it is. Every month, you’ll see the plan, the numbers, and the reasoning — nothing hidden. If it's not working, we'll find something that does.
Does Any of This Actually Work?
If You Can’t Tie Legal Marketing to Signed Clients, What’s the Point?
Marketing agencies love to highlight traffic — but that doesn’t keep your lights on. The real metric is how many people pick up the phone and become clients. You’ll have visibility into every part of the intake journey. We analyze every piece — from ad clicks to form fills — to see what’s actually working. Each report shows you which channels are producing real cases. No ROI? We fix it. Period. When something works, we scale it up. This is about winning cases, not popularity contests.
Law Isn’t Just Another Industry
Generic Peoria, AZ Legal Marketing Agencies Don’t Understand the Stakes
Legal marketing isn’t like ecommerce, SaaS, or fitness coaching. There are emotions you have to navigate, trust you have to earn quickly, and no shortage of Peoria, AZ law firms competing in the digital sphere. Hiring a generalist agency with no legal wins is a recipe for disappointment. At Hexxen, we have a long history of helping law firms sign more cases and grow their business. From landing pages to FAQs, our content is written to convert while staying compliant. Our campaigns reach the right people — without shady tactics that could hurt your firm’s reputation.
One Team. Every Service. All Aligned.
If Your Branding, Web, and Marketing Aren’t Aligned, You’re Losing Clients Before They Even Call.
Marketing breaks down fast when your site lags, your forms don’t work, or your brand sends the wrong signals. Hexxen doesn’t just “do SEO.” We help Peoria, AZ law firms build entire digital ecosystems — from branding and design to full-stack development, content, paid ads, old-school mailers, and beyond. Your entire digital identity — from your brand visuals to your intake process — should work as one integrated system. That’s what we deliver. No finger-pointing. No waiting on third parties. Just results. With Hexxen, you get one unified team that knows how to align your website, brand, and marketing to drive real results.
Your Legal Marketing Partner
Why Partner With Hexxen as Your Peoria, AZ Legal Marketing Team? Because real partnerships drive real results.
We serve as strategic allies for Peoria, AZ law firms — not faceless agencies. Hexxen was founded by experts who saw how traditional agencies failed the legal industry. No cookie-cutter packages. No locked-in contracts. Everything we build is yours. We collaborate. We give you the means to hold us accountable. We answer when you call. If you don’t win, we don’t either.
Done wasting budget on legal marketing firms in Peoria, AZ that can’t prove results? Let’s fix that. Contact Hexxen at (314) 499-8253 to start growing your Peoria, AZ law firm today.
Free Consultation
Check out what went into a recent behind-the-scenes collaboration with Combs Waterkotte. It showcases how Hexxen brings law firm brands to life across every channel — from web design and video to social media and AI search visibility.
How Does a Peoria, AZ Legal Marketing Agency Help Law Firms Grow?
In Peoria, AZ, a legal marketing agency works to get your law firm seen by more potential clients. By driving qualified leads, enhancing your brand, and building trust, they help convert traffic into signed cases.
That means combining services like:
- Search engine optimization (SEO): Get your Peoria, AZ firm on page one for the terms people actually search
- Google Ads & Local Services Ads (LSAs): Show up instantly and only pay for real leads
- Website design: Make a strong first impression and convert traffic into calls
- Content marketing: Turn legal expertise into content that drives traffic and builds credibility
- Google Maps & local SEO: Dominate the 3-pack in your city or region
- Reputation management: Make your reviews work for you — and resolve issues before they cost you clients
- Call & form tracking: See exactly which efforts are bringing in cases
In short: Good Peoria, AZ legal marketing agencies bring you more of the cases you want, with full visibility into how it's done.
Is it better for your law firm to hire an in-house marketer or outsource to a legal marketing agency? Hexxen CEO David Kley breaks down the pros and cons of each approach — and why most firms see better ROI and faster results with the right agency partner.
Understanding the Role of a Legal Marketing Specialist in Peoria, AZ
Legal marketing specialists in Peoria, AZ design and run campaigns that attract clients to law firms — all while following strict legal ethics rules and delivering strong ROI.
Think of them not as a contractor, but as your Peoria, AZ law firm’s performance-focused marketing ally — someone who ties every tactic to real growth.
Their job includes:
- Keyword research: Finding the phrases real people in Peoria, AZ are using to search for legal help
- Local SEO optimization: Getting you found on Google Maps and local results
- Content strategy: Building trust and SEO value with well-written, optimized legal content
- Ad management: Optimizing your Google Ads, Local Services Ads, and remarketing for ROI
- Reputation oversight: Building trust through strategic review generation and management
- Intake alignment: Aligning your campaigns with intake processes so every lead gets followed up on
- Performance reporting: Turning data into insights you can act on
In the end, a great legal marketing specialist drives predictable growth and client acquisition.
What Are the Signs That Your Legal Marketing Is Paying Off in Peoria, AZ?
You can tell your marketing is effective when it leads to real consultations and retained clients. At a minimum, your Peoria, AZ marketing partner should deliver lead attribution and transparent reporting.
An agency focused only on traffic and rankings isn’t showing you the whole picture. Real growth means signed clients, and that means tracking performance from the first click all the way to the intake form and beyond.
Here’s what you’ll see when you work with Hexxen:
- How many calls and form fills came in each month
- The specific campaigns, search terms, or ad groups brought them in
- The conversion rate of new leads turned into booked consults
- The signed cases came from which channel
- What’s working — and what’s not — and what needs adjustment
- What competitors are doing that we need to do too
If you’re not sure whether your marketing is generating revenue, it’s time for clarity.
How to Choose the Right Peoria, AZ Legal Marketing Partner
You want a Peoria, AZ agency that knows law firm marketing, offers real proof of performance, and gives you full control over your site, tools, and results.
They should focus on signed clients and tailor everything to your practice area and both long-term and immediate business goals.
Hiring the wrong agency in Peoria, AZ can cost you more than money — it can stall your growth for years.
The best legal marketing agencies feel like partners, not vendors. They listen and they prove results.
Don’t commit until you’ve asked these important questions:
- Do I own my website and content?
- Do you send plain-language reports showing what’s working?
- What metrics matter most to your agency?
- Do you have experience with my practice area and market?
- Will you connect me with actual law firms you’ve helped?
- Do you have a roadmap for improving leads and search rankings?
- Do you use proprietary platforms or third-party tools I can access independently?
- Do you have safeguards to protect me from ethics violations?
- What happens if we part ways — will I lose access to my website, data, or leads?
- When will I start seeing ROI and what’s the pacing?
Most importantly, can they show actual wins for firms like yours?
We believe your marketing partner should earn your business every single month — not trap you in a contract and hope you stop asking questions.
What Services Should a Legal Marketing Agency in Peoria, AZ Offer?
Your Peoria, AZ legal marketing agency should provide services that lead to real consultations and signed cases — not just traffic.
This means delivering SEO, PPC, local search, compelling content, smart design, online reviews, and synced intake tools.
An agency that can’t back up their pitch with execution across the funnel isn’t worth your time.
Any Peoria, AZ law firm needs full-funnel support — from the first Google search to the moment a client signs on.
A trustworthy legal marketing agency in Peoria, AZ will include these baseline services:
| Service | Why It Matters |
|---|---|
| Search Engine Optimization (SEO) | Helps your firm show up when people search for legal help in your area. |
| Google Ads & LSAs | Lets you appear first in Google results and pay only for qualified prospects. |
| Local SEO & Map Optimization | Improves your visibility in the Google 3-Pack, where many potential clients go first. |
| Website Design | Converts traffic into actual calls and consult requests — not just visits. |
| Content Creation | Educates, builds trust, and boosts SEO — especially for practice area pages, landing pages, and blogs. |
| Review & Reputation Management | Strengthens social proof and helps you stand out in a competitive market. |
| Lead Tracking & CRM Integration | Lets you track leads from click to consult to client. |
What Should You Expect in the First 90 Days With a Peoria, AZ Legal Marketing Agency?
The first 90 days involve a full audit, campaign planning, performance fixes, and launch — plus reporting setup to track every lead.
No structure, no results — if your agency lacks a clear 90-day plan, your growth is already behind.
This is how Hexxen structures your first 90 days of growth:
- Week 1–2: Full audit (SEO, ads, local, intake), onboarding call, asset access
- Week 2–4: Technical site fixes, keyword & content roadmap, Google Ads setup
- Month 2: Content and local optimization go live — blogs, LSA, and GBP all deployed
- Month 3: Analyze performance, review intake data, and optimize campaigns accordingly
In Summary: By Month 3, your marketing is working — and you know what’s driving the results.
What Peoria, AZ Law Firms Often Get Wrong When Hiring a Marketing Agency
Most Peoria, AZ law firms go wrong by choosing an agency that doesn’t know legal or by losing ownership over their assets.
We've seen plenty of smart lawyers waste time and budget with the wrong partner — often realizing too late. Learn from their lessons.
Avoid these common pitfalls:
- Choosing based on price alone — low-cost often means low effort
- Failing to confirm ownership of your website — many agencies retain control to keep you stuck
- Trusting agencies that promise rankings — it’s a sales tactic, not a guarantee
- Hiring a generalist agency — law is not like ecommerce or SaaS
- Ignoring intake metrics — you need to know which leads convert into real business
Key Takeaway: You should never feel left in the dark — the right agency gives you full ownership and clarity.
Hexxen's Legal Marketing Case Studies
Hexxen has established itself as a trusted partner for Peoria, AZ law firms seeking to enhance their online presence and attract more clients.
Through strategy, creativity, and compliance, we help law firms in Peoria, AZ see lasting marketing ROI.
Here are just a couple of our clients who have seen significant, meaningful revenue and growth after hiring us.
How We Helped Combs Waterkotte Expand Statewide
Combs and Waterkotte weren’t getting clear results from past vendors — and wanted a partner that delivered in-house, with full transparency.
They asked Hexxen to rebrand their firm, upgrade their site, and expand their reach statewide.
- Full Rebrand & Web Makeover: Gave the site a full visual and functional overhaul — including fresh brand colors, responsive design, and custom intake tools.
- Targeted SEO: Fine-tuned on-page and local SEO for high-value defense keywords, achieving statewide visibility in Google.
- Original Content Strategy: Handled all content production internally — ensuring SEO quality and clarity for client-facing messaging.
- Local Multimedia: Delivered high-quality photography and professional videos—including staff portraits and client testimonials.
- Advanced Intake System: Implemented a custom intake workflow with smart forms, call routing, and lead-tracking integrations.
- AI Search Optimization: Their site now regularly appears in Google’s AI summaries due to structured, detailed, and expert content.
- Podcast & Longform Media: Created branded multimedia content — including ebooks, firm-hosted podcast episodes, and video clips to fuel organic growth.
Hexxen went above and beyond
“Hexxen went above and beyond in helping create my law firms new website. They leave no stone unturned from pictures to content to SEO strategies to design and page layout. Incredibly thorough and easy to work with to get your exact brand and message across to consumers. Would highly highly highly recommend! ”
Steven Waterkotte
Combs Waterkotte
Burger Law – Personal Injury Firm
Burger Law came to Hexxen after lackluster results from their previous agency. We stepped in to deliver a standout visual identity, strong digital presence, and performance-backed growth campaign.
- Branding & Website Redesign: Built a bold visual identity (deep indigo + orange), optimized site speed, and crafted a high-converting website tailored to personal injury clients.
- Local & Statewide SEO: Secured high-ranking positions in key Missouri and Illinois markets through targeted local and statewide SEO.
- Content & Link Authority: Developed location-specific content, FAQs, and blog posts, paired with high-authority backlinks for sustained SEO growth.
- Media and Social: Created multimedia campaigns across social platforms and ran performance-focused paid ads.
- Analytics & Attribution: Implemented end-to-end attribution to measure what actually moved the needle in lead gen.
The last web team you’ll need
“Exceptional Website Design and SEO company. I have years of experience in working with these types of companies, and these folks are the real deal. David Kley, Emily, Brittany and their other staff are professional, provide personal attention and know their stuff. Unlike some other companies, they back up their promises and marketing recommendations 100%. They are doing great work for my company, improving my site and SEO and affordably applying my resources for maximum efficacy.”
Gary Burger
Burger Law
Hear directly from Gary Burger of Burger Law on his experience working with Hexxen. In this video testimonial, Gary shares how partnering with a legal marketing agency helped his firm boost visibility, generate more qualified leads, and finally get clear answers about what their marketing was really doing.
Want to Finally See Results From Your Legal Marketing in Peoria, AZ?
No More Wasted Spend — Let’s Focus on Results.
If your current Peoria, AZ agency sends invoices but can’t show you where your new clients are coming from, it’s time to expect more.
Our team builds custom, full-funnel strategies that work for Peoria, AZ law firms in real life — not just in dashboards.
We make it easy to see what’s working — and what’s next.
No more gatekeeping: everything we build is yours.
Whether you're in criminal defense, personal injury, family law, or another practice area in Peoria, AZ — if you're ready for real growth, we’re ready to show you what’s possible.
Call us at (314) 499-8253 or use our online contact to tell us more about how we can help you.
Hire UsFrequently Asked Questions About Peoria, AZ Legal Marketing Agencies
How much should a law firm spend on marketing?
What makes legal marketing different from other industries?
Do I really need SEO and PPC — or can I pick one?
What are Google LSAs and are they worth it?
Can I switch from my current agency without losing my site?
How do I measure if my marketing is actually working?
How long before I see results from legal marketing?
Is it better to hire in-house or work with a legal marketing agency?
2025 Legal Marketing by the Numbers
- 526% — Average 3-year ROI on law firm SEO
- $36 — Email marketing yields $36 for every $1 spent
- 89% — Law firms using social media as part of their marketing: 89%
- 93% — 93% of mid-sized law firms use AI in their operations
- 12–15% — Firms using digital intake see 12–15% more conversions
- 28% — Nearly 1 in 3 new clients now come from digital sources
- 66% — Of under-30 clients expect firms to have an active online presence
- 74% — 74% of people begin their legal search on Google
Legal Marketing Trends in 2025
In 2025, law firms are investing more in digital marketing, SEO-driven content, AI tools, and data-based lead tracking.
Clients in 2025 demand transparency, fast communication, and digital accessibility — it's not optional anymore.
Legal marketing in 2025 looks radically different than it did just five years ago — especially for mid-sized and larger law firms.
These trends are helping winning firms grow — while others fall behind.
1. Content-Driven SEO Remains the Backbone
- 79% of firms say SEO is their top-performing channel
- 81% list content marketing as their largest investment
- Publishing FAQs, blog posts, and guides helps law firms rank and convert
- SEO delivers a potential 526% ROI over a 3-year span
- Roughly 69% of traffic to legal websites comes from organic search
2. LSAs and PPC Help Firms Get Found Fast
- Clicks for competitive legal terms now range from $80 to $300
- Strategic law firms deploy PPC during key launches or to own local markets
- LSAs show ROI when tied to strong intake (pay per lead, not per click)
- Aggressive ad budgets of $9–10k/month target top-converting legal queries
3. Social Media Matters More Than Ever
- Almost 9 in 10 law firms maintain active social profiles, with LinkedIn leading the pack
- Firms report 84% lead generation success through social engagement
- Clients under 30 assume firms are active on social media — and judge accordingly
- Even B2B buyers use LinkedIn and thought leadership to evaluate firms
4. The Quiet Power of Video, Webinars & Email
- Webinars and attorney-hosted content are producing quality leads without big ad spend
- Email marketing drives $36 in ROI for every $1 spent
- Automated email sequences help firms stay top of mind and cross-promote services
- Video helps humanize your brand and build trust with prospects early in their decision process
5. Tech-Enabled Intake Boosts Conversions
- Conversion rates jump 12–15% when law firms add chatbots, online scheduling, and digital forms
- On average, firms that automate intake with CRMs earn 20% more revenue
- But 26% of firms still don’t track leads at all — a huge lost opportunity
6. Martech & AI Are Now Core to Growth
- 93% of mid-sized firms use AI in some form
- AI is driving advanced functions like reporting and client behavior analysis at large firms
- AI is now embedded in day-to-day tasks — from prospecting to search rankings
- Tech and marketing are increasingly interconnected — and led by the same team
7. Clients Expect More — and Notice When You Don’t Deliver
- Over 50% of clients prefer fixed fees or transparent pricing
- Social media is a major influence for 66% of legal clients under 30
- Speed matters: firms with 24-hour response windows and online tools win more business
- Clients look for positive reviews, fast follow-up, and modern systems
Ready to grow? Call (314) 499-8253 or reach out online to see how we help law firms thrive.
